Fagor Industrial to take part in the two most important trade fairs in the American continent
Oñati, Guipúzcoa, 18 June 2012-. Fagor Industrial, the leading Spanish company in integral solutions for the hospitality, catering and laundry sector, will be present in coming days in two of the main events in the sector, which will be held in the American continent: the Alimentec fair in Bogotá (Colombia) and the Southwest Foodservice Expo, organized by the Texas Restaurant Association (TRA) at their traditional Dallas (USA) headquarters.
Alimentec, which will be held from 19 to 23 June, is considered the most representative fair in Colombia and most of South America for the food sector, both concerning the product side and the side relating to equipment and technology for establishments in the sector. This edition boasts the presence of almost 300 exhibitors in 10,000 square metres of exhibition space and 25,000 visitors are expected, including many representatives of the main hospitality and catering chains.
As far as the Southwest Foodservice Expo is concerned, this is one of the oldest and most important trade fairs in the US market, celebrating its 75th anniversary in 2012. Apart from over 650 exhibitors in 1,000-plus stands there will also be events and conferences featuring some of the most important US chefs; all of this aiming to exceed the figure of 17,000 visitors attending last year's edition.
Fagor Industrial will be present at the Southwest Foodservices Expo with two of its brands, EDESA and ASBER and will have a stand where it is to present the latest models of its American catering range, marketed under the Asber brand name and comprising ovens, cooktops, hotplates, barbecues and fryers.
"It could be said that with our presence in these two fairs in under a week we are covering an important part of the Americas market", states Kepa Bedialauneta, General Manager, Fagor Industrial. "Furthermore, this presence is an essential part of out expansion strategy in the continent, where we have created specific product lines and opened new branches. The American continent is one of the main targets for Fagor Industrial in coming years and taking part in trade fairs is the most direct way for sector professionals to get to know us and see the quality of our offer".